Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
Company
About
Learn more about who we are.
Careers
Check out our openings.
News
The People Platform in the news!
Contact
Get in touch with us.
Resources
Blog
Insights on consumer behavior published weekly!
Contact
Behavioral Intelligence That Revolutionizes the Way Brands Understand & Interact with Consumers
The People Platform's suite of services empowers brands to gain an unparalleled understanding of their consumers at scale.
Audience Measurement
Cinema • Digital Out-of-Home • Custom Measurement
Learn More
Location Intelligence
Visitation & Foot Traffic • Consumer Pathways & Journeys
Learn More
Consumer Response
Audience Measurement • Ad Impact & Effectiveness • Consumer Experience • Custom Market Research
Learn More
Consumer Segments
Profiles & Personas • Audience Targeting & Activation • Industry & Competitive Analysis
Learn More
Featured Posts
Cinema
Franchise fatigue: 'The Bone Temple' falters | Weekend of January 16, 2026
This weekend's box office provides some food for thought when it comes to franchise and legacy releases.
The People Platform
3 MINS
Cinema
Crazed animals & planet-killing comets: 'Primate' and 'Greenland 2' arrive in theaters | Weekend of January 9, 2026
'Avatar: Fire & Ash' continues to burn bright, joined by killer chimps and apocalyptic tales.
The People Platform
3 MINS
Cinema
Lightning Strikes Thrice: 'Avatar: Fire and Ash' Burns Through Box Office Competition | Weekend of January 2, 2026
James Cameron's epic and 'Zootopia 2' continue to dominate the box office.
The People Platform
3 MINS
More Posts
Get updates from The People Platform
Join our mailing list to hear about company updates, highlights, and milestones!
Take a step towards gaining insights today
Get in touch with a team member.
Contact Us
