Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
Company
About
Learn more about who we are.
Careers
Check out our openings.
News
The People Platform in the news!
Contact
Get in touch with us.
Resources
Blog
Insights on consumer behavior published weekly!
Contact
The People Platform
Blog
Cinema
Sonic Holds Strong as 2024 Box Office Closes | Weekend of December 27th, 2024
Sonic the Hedgehog closes out the last weekend of the year with the most tickets sold!
The People Platform
2 min to read
Recent
Blog
Rankers
Latest Posts
Cinema
Cocaine Bear Claws Its Way to #2 but Ant-Man & The Wasp Continue to Buzz at the Top | Weekend of February 24th, 2023
Ant-Man and the Wasp continued to use their insect strength and prowess to buzz atop our admissions ranker even with a high-octane bear and a revolution vying for first place...
The People Platform
1 min to read
Cinema
Ant-Man & The Wasp: Quantumania Flies to the Top! | Weekend of February 17th, 2023
Ant-Man and the Wasp used their insect strength and prowess to effortlessly land atop our admissions ranker...
The People Platform
1 min to read
Cinema
Magic Mike's Last Dance Proves a Worthy Alternative to Super Bowl Parties | Weekend of February 10th, 2023
It’s possible that Magic Mike made for a popular alternative to watching the Super Bowl as it topped our admissions ranker...
The People Platform
1 min to read
Previous
Next
TPP Blog
Airports
Airport Media Impressions Take Off
We looked at media impressions at airports across the country during June 2024 and compared them to January 2024 to determine how much the summertime affects airport travelers' exposure to on-screen content.
The People Platform
3 min to read
Cinema
Markets With Highest Increase in Foot Traffic to Movie Theaters from Deadpool & Wolverine | Movie Theater Analysis
We looked at foot traffic during Deadpool & Wolverine's opening weekend to determine which markets had the highest increase in foot traffic to movie theaters for the blockbuster's premiere.
The People Platform
3 min to read
Bars & Restaurants
NFL Offseason Heats Up After Playoff Bar Foot Traffic Surges | Bars & Restaurants Analysis
We took a look at foot traffic to bars and restaurants across the country during and before the NFL playoffs to determine when people are visiting bars and restaurants most.
The People Platform
3 min read
Previous
Next
Cinema Admissions Rankers
Cinema
Mario Sits Atop Our Admissions Ranker for the Third Week in a Row | Weekend of April 21st, 2023
It was yet another Mario Party at the top of our admissions ranker as The Super Mario Bros. Movie continued to lounge at the top...
The People Platform
1 min to read
Cinema
It's a Mario Party at the Top of Admissions For the Second Week in a Row! | Weekend of April 14th, 2023
Over the weekend of April 14th, 2023, Mario and friends said “let’s go” and backflipped to the top our admissions ranker...
The People Platform
1 min to read
Cinema
Families Flock Back to the Theater for the Biggest Weekend of the Year as Super Mario Bros. Double-Jumps Its Way to the Top of Our Admissions Ranker | Weekend of April 7th, 2023
The video game adaptation Super Mario Bros. hit some power blocks as it pulled in 74% of our ticket sales and pushed the box office to its biggest weekend in 2023!
The People Platform
1 min to read
Previous
Next
Take a step towards gaining insights today.
Get in touch with a team member.
Contact Us