Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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The People Platform
Blog
Cinema
Minecraft Claims Most Tickets While Sinners Earns Most Money | Weekend of April 18th, 2025
Minecraft & Sinners crush the box office!
The People Platform
2 min to read
Recent
Blog
Rankers
Latest Posts
Cinema
Avatar Continues to Float on Top with Puss in Boots Clawing at Its Heels | Weekend of January 27th, 2023
Avatar: The Way of Water remained at the top of our ranker for the seventh week straight with 19% of overall tickets sold but Puss in Boots continues to impress, closing in on the blockbuster’s number one spot with 18%. of admissions...
The People Platform
1 min to read
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TPP Blog
Location Intelligence
5 Ways to Utilize Location Intelligence to Inform Your Business Strategy
We outline five ways that Location Intelligence data can significantly bolster your business.
The People Platform
3 min to read
Audience Measurement
Understanding Digital Out-of-Home Audience Measurement
We take a dive into the ins and outs of Digital Out-of-Home Audience Measurement.
The People Platform
3 min to read
Cinema
2023 Mid-Year State of Cinema Report: PG-Rated Titles Boost Ticket Sales Pre-#Barbenheimer Boom
The People Platform's state of cinema mid-year report!
Sarah Barasch
4 min to read
Previous
Cinema Admissions Rankers
Cinema
Mean Girls Earns More Dollars But The Beekeeper Sells More Tickets | Weekend of January 26th, 2024
Statham and the candy maker take the top two spots!
The People Platform
2 min to read
Cinema
Mean Girls & The Beekeeper Cling to Their Top Two Spots | Weekend of January 19th, 2024
The Broadway musical adaptation and Statham's latest action thriller remain strong!
The People Platform
2 min to read
Cinema
Mean Girls Sings Its Way To the Top of Our Ranker | Weekend of January 12th, 2024
Regina George sung her heart out in the silver screen adaptation of the musical!
The People Platform
2 min to read
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