The People Platform
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Cinema

Sonic Holds Strong as 2024 Box Office Closes | Weekend of December 27th, 2024

Sonic the Hedgehog closes out the last weekend of the year with the most tickets sold!
The People Platform
2 min to read
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Cinema

Argylle Pounces to the Top While The Beekeeper & Wonka Battle for Our Second Spot | Weekend of February 2nd, 2024

Star-studded spy thriller claims #1 spot despite 32% Rotten Tomatoes critic score.
The People Platform
2 min to read
Cinema

Mean Girls Earns More Dollars But The Beekeeper Sells More Tickets | Weekend of January 26th, 2024

Statham and the candy maker take the top two spots!
The People Platform
2 min to read
Cinema

Mean Girls & The Beekeeper Cling to Their Top Two Spots | Weekend of January 19th, 2024

The Broadway musical adaptation and Statham's latest action thriller remain strong!
The People Platform
2 min to read

TPP Blog

Retail

The Unexpected Pre-Thanksgiving Shopping Surge: Black Friday Comes Early

Is Black Friday no longer the busiest time for in-store shopping?
The People Platform
4 min to read
Audience Measurement

The People Platform at DPAA 2024 Summit

"Better measurement equals more dollars."
The People Platform
2 min to read
Cinema

2024 Mid-Year State of Cinema Report: Kids Movies & Sequels Pave the Path Forward for Cinema

Taking a look at our cinema measurement and admissions data from the first half of 2024, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the year.
The People Platform
5 min to read

Cinema Admissions Rankers

Cinema

2023 Mid-Year State of Cinema Report: PG-Rated Titles Boost Ticket Sales Pre-#Barbenheimer Boom

The People Platform's state of cinema mid-year report!
Sarah Barasch
4 min to read
Cinema

#Barbenheimer Continues Skating Along the Top of Our Ranker Despite Two New Premieres | Weekend of July 28th, 2023

The weekend of July 28th saw the continued dominance of Barbie and Oppenheimer. It’s wonderful to see both films each continuing to hold nearly 60% at the box office from the previous Tuesday.
The People Platform
1 min to read
Cinema

#Barbenheimer Blows Up Box Office & Skates to the Top of Our Ranker | Weekend of July 21st, 2023

The weekend of July 21st was an incredible weekend for cinema as droves of people ventured to their local theaters to watch the cultural phenomenon coined Barbenheimer. This surge in moviegoer attendance has rippled across the country...
The People Platform
1 min to read

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