Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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The People Platform
Blog
Cinema
Disney's Snow White Takes a Bite Out of the Box Office | Weekend of March 27th, 2025
Disney's Snow White impresses audiences while claiming most of the tickets sales last weekend!
The People Platform
2 min to read
Recent
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Rankers
Latest Posts
Cinema
Captain America Stays Strong at #1 for Third Weekend in a Row | Weekend of February 28th, 2025
Year-to-date box office is 8% ahead of last year despite slow Oscars weekend!
The People Platform
2 min to read
Cinema
Captain America Soars to the Top, Box Office Takes Flight | Weekend of February 14th, 2025
Captain America exceeds expectations!
The People Platform
2 min to read
Cinema
Dog Man Stays on Top During Super Bowl Weekend | Weekend of February 7th, 2025
Dog Man continues to lead the pack.
The People Platform
2 min to read
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TPP Blog
Location Intelligence
5 Ways to Utilize Location Intelligence to Inform Your Business Strategy
We outline five ways that Location Intelligence data can significantly bolster your business.
The People Platform
3 min to read
Audience Measurement
Understanding Digital Out-of-Home Audience Measurement
We take a dive into the ins and outs of Digital Out-of-Home Audience Measurement.
The People Platform
3 min to read
Cinema
2023 Mid-Year State of Cinema Report: PG-Rated Titles Boost Ticket Sales Pre-#Barbenheimer Boom
The People Platform's state of cinema mid-year report!
Sarah Barasch
4 min to read
Previous
Cinema Admissions Rankers
Cinema
Captain America Stays Strong at #1 for Third Weekend in a Row | Weekend of February 28th, 2025
Year-to-date box office is 8% ahead of last year despite slow Oscars weekend!
The People Platform
2 min to read
Cinema
Captain America Soars to the Top, Box Office Takes Flight | Weekend of February 14th, 2025
Captain America exceeds expectations!
The People Platform
2 min to read
Cinema
Dog Man Stays on Top During Super Bowl Weekend | Weekend of February 7th, 2025
Dog Man continues to lead the pack.
The People Platform
2 min to read
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