The People Platform
Blog

Sonic Holds Strong as 2024 Box Office Closes | Weekend of December 27th, 2024

Sonic the Hedgehog closes out the last weekend of the year with the most tickets sold!

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Latest Posts

Joker Folie a Deux Tops Our Ranker | Weekend of October 4th, 2024

Joker Folie a Deux and The Wild Robot claim majority of box office!

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The Wild Robot Knocks Beetlejuice Off His Pedestal | Weekend of September 27th, 2024

The Wild Robot wows critics and audiences alike, earning over $35M!

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Beetlejuice Beetlejuice 3-Peats at Box Office, Beating Transformers One | Weekend of September 20th

Beetlejuice defeats Transformers in a battle for the top of the box office!

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TPP Blog

2023 State of Cinema Report: Movie Ticket Sales Increase 23% Despite Industry Challenges

Taking a look at our cinema measurement and admissions data from the past year, The People Platform provides a comprehensive analysis of the industry's performance throughout 2023.

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Audience Measurement

6 Considerations to Enhance the Consumer Survey Experience

Optimizing a survey experience is not as straightforward as it may seem. We take you through some key steps to ensuring your surveys keep respondents engaged.

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Location Intelligence

Geocoding vs. Geofencing: What’s the Difference?

Geocoding and geofencing sound similar but serve distinct purposes. This piece helps clarify their differences!

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Cinema Admissions Rankers

National Cinema Day Propels Barbie Back to the #1 Movie | Weekend of August 25th, 2023

National Cinema Day drives people back to see Barbie!

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Blue Beetle Takes Out Pink Barbie | Weekend of August 18th, 2023

The Blue Beetle bested the pink-loving Barbie after Barbie impressively dominated the box office for nearly five weeks!

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Living in a Barbie World... Still!

Even with Teenage Mutant Ninja Turtles: Mutant Mayhem being PG-rated and a newer title, Barbie continued to top our ranker by a significant margin. The movie is just that iconic.

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