Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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The People Platform
Blog
Cinema
Sonic Holds Strong as 2024 Box Office Closes | Weekend of December 27th, 2024
Sonic the Hedgehog closes out the last weekend of the year with the most tickets sold!
The People Platform
2 min to read
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Rankers
Latest Posts
Cinema
Deadpool Stays Atop the Box Office | Weekend of August 30th, 2024
Labor Day weekend draws crowds with a wide variety of film genres.
The People Platform
2 min to read
Cinema
It's Showtime! Beetlejuice Beetlejuice Takes Over the Box Office | Weekend of September 6th, 2024
The ghost with the most earns over $110M at the box office!
The People Platform
2 min to read
Cinema
Markets With Highest Increase in Foot Traffic to Movie Theaters from Deadpool & Wolverine | Movie Theater Analysis
We looked at foot traffic during Deadpool & Wolverine's opening weekend to determine which markets had the highest increase in foot traffic to movie theaters for the blockbuster's premiere.
The People Platform
3 min to read
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TPP Blog
Location Intelligence
5 Ways to Utilize Location Intelligence to Inform Your Business Strategy
We outline five ways that Location Intelligence data can significantly bolster your business.
The People Platform
3 min to read
Audience Measurement
Understanding Digital Out-of-Home Audience Measurement
We take a dive into the ins and outs of Digital Out-of-Home Audience Measurement.
The People Platform
3 min to read
Cinema
2023 Mid-Year State of Cinema Report: PG-Rated Titles Boost Ticket Sales Pre-#Barbenheimer Boom
The People Platform's state of cinema mid-year report!
Sarah Barasch
4 min to read
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Cinema Admissions Rankers
Cinema
The Nun Continues to Look Down Upon Other Titles | Weekend of September 15th, 2023
Sequels take the cake!
The People Platform
1 min to read
Cinema
The Nun II Ascends to the Top as Sequels Take the Cake | Weekend of September 8th, 2023
Sequels take the cake!
The People Platform
1 min to read
Cinema
Barbie Gets Equalized by The Equalizer 3 Premiering | Weekend of September 1st, 2023
The Equalizer equalizes Barbie!
The People Platform
1 min to read
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