The People Platform
Blog

Minecraft Fortifies Top Box Office Spot | Weekend of April 11th, 2025

Minecraft claims majority of ticket sales in its second weekend!

The People Platform

Latest Posts

Audience Measurement

The People Platform at DPAA 2024 Summit

"Better measurement equals more dollars."

The People Platform

Venom: The Last Dance Remains in Our #1 Spot | Weekend of November 1st, 2024

Venom keeps dancing at the top of the box office, earning $29M and claiming 29% of all ticket sales.

The People Platform

Smile 2 Grins at the Top of Our Ranker | Weekend of October 18th, 2024

Smile 2 grosses $23M and claims 28% of all ticket sales.

The People Platform

TPP Blog

Location Intelligence

5 Ways to Utilize Location Intelligence to Inform Your Business Strategy

We outline five ways that Location Intelligence data can significantly bolster your business.

The People Platform

Audience Measurement

Understanding Digital Out-of-Home Audience Measurement

We take a dive into the ins and outs of Digital Out-of-Home Audience Measurement.

The People Platform

2023 Mid-Year State of Cinema Report: PG-Rated Titles Boost Ticket Sales Pre-#Barbenheimer Boom

The People Platform's state of cinema mid-year report!

Cinema Admissions Rankers

Mario Stays on Top for Now, But Those Who Guard the Galaxy May Knock the Famous Plumber Off His Perch Next Week! | Weekend of April 28th, 2023

The video game adaptation claimed 42% of all ticket sales with the next closest film being Evil Dead Rise, which claimed 13%...

The People Platform

Mario Sits Atop Our Admissions Ranker for the Third Week in a Row | Weekend of April 21st, 2023

It was yet another Mario Party at the top of our admissions ranker as The Super Mario Bros. Movie continued to lounge at the top...

The People Platform

It's a Mario Party at the Top of Admissions For the Second Week in a Row! | Weekend of April 14th, 2023

Over the weekend of April 14th, 2023, Mario and friends said “let’s go” and backflipped to the top our admissions ranker...

The People Platform

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