The People Platform
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Cinema

Minecraft Fortifies Top Box Office Spot | Weekend of April 11th, 2025

Minecraft claims majority of ticket sales in its second weekend!
The People Platform
2 min to read
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Cinema

It's Showtime! Beetlejuice Beetlejuice Takes Over the Box Office | Weekend of September 6th, 2024

The ghost with the most earns over $110M at the box office!
The People Platform
2 min to read
Cinema

Deadpool Stays Atop the Box Office | Weekend of August 30th, 2024

Labor Day weekend draws crowds with a wide variety of film genres.
The People Platform
2 min to read
Airports

Airport Media Impressions Take Off

We looked at media impressions at airports across the country during June 2024 and compared them to January 2024 to determine how much the summertime affects airport travelers' exposure to on-screen content.
The People Platform
3 min to read

TPP Blog

Retail

The Unexpected Pre-Thanksgiving Shopping Surge: Black Friday Comes Early

Is Black Friday no longer the busiest time for in-store shopping?
The People Platform
4 min to read
Audience Measurement

The People Platform at DPAA 2024 Summit

"Better measurement equals more dollars."
The People Platform
2 min to read
Cinema

2024 Mid-Year State of Cinema Report: Kids Movies & Sequels Pave the Path Forward for Cinema

Taking a look at our cinema measurement and admissions data from the first half of 2024, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the year.
The People Platform
5 min to read

Cinema Admissions Rankers

Cinema

Mario Stays on Top for Now, But Those Who Guard the Galaxy May Knock the Famous Plumber Off His Perch Next Week! | Weekend of April 28th, 2023

The video game adaptation claimed 42% of all ticket sales with the next closest film being Evil Dead Rise, which claimed 13%...
The People Platform
1 min to read
Cinema

Mario Sits Atop Our Admissions Ranker for the Third Week in a Row | Weekend of April 21st, 2023

It was yet another Mario Party at the top of our admissions ranker as The Super Mario Bros. Movie continued to lounge at the top...
The People Platform
1 min to read
Cinema

It's a Mario Party at the Top of Admissions For the Second Week in a Row! | Weekend of April 14th, 2023

Over the weekend of April 14th, 2023, Mario and friends said “let’s go” and backflipped to the top our admissions ranker...
The People Platform
1 min to read

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