Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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The People Platform
Blog
Cinema
Sonic the Hedgehog 3 & Mufasa Claim 69% of All Ticket Sales | Weekend of December 20th, 2024
Sonic the Hedgehog speeds to the top of the box office!
The People Platform
2 min to read
Recent
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Rankers
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Cinema
The Boy and the Heron Fly To the Top of Our Movie Ranker | Weekend of December 8th, 2023
Miyazaki's Latest Tops Our Ranker as Godzilla Holds Steadfast at Number Two!
The People Platform
2 min to read
Cinema
Crowds Show Up for The Hunger Games and Godzilla While Beyoncé Earns the Most Dollars | Weekend of December 1st, 2023
The Hunger Games Sold More Tickets by Volume, but Queen B Pulled in the Most Dollars!
The People Platform
2 min to read
Cinema
The Hunger Games: The Ballad of Songbirds and Snakes Stays On Top | Weekend of November 24th, 2023
The Odds Are in Favor of the Hunger Games as it Beats Out Two Premiering Titles!
The People Platform
2 min to read
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TPP Blog
Location Intelligence
Geocoding vs. Geofencing: What’s the Difference?
Geocoding and geofencing sound similar but serve distinct purposes. This piece helps clarify their differences!
The People Platform
2 min to read
Location Intelligence
5 Ways to Utilize Location Intelligence to Inform Your Business Strategy
We outline five ways that Location Intelligence data can significantly bolster your business.
The People Platform
3 min to read
Audience Measurement
Understanding Digital Out-of-Home Audience Measurement
We take a dive into the ins and outs of Digital Out-of-Home Audience Measurement.
The People Platform
3 min to read
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Cinema Admissions Rankers
Cinema
Joker Folie a Deux Tops Our Ranker | Weekend of October 4th, 2024
Joker Folie a Deux and The Wild Robot claim majority of box office!
The People Platform
2 min to read
Cinema
The Wild Robot Knocks Beetlejuice Off His Pedestal | Weekend of September 27th, 2024
The Wild Robot wows critics and audiences alike, earning over $35M!
The People Platform
2 min to read
Cinema
Beetlejuice Beetlejuice 3-Peats at Box Office, Beating Transformers One | Weekend of September 20th
Beetlejuice defeats Transformers in a battle for the top of the box office!
The People Platform
2 min to read
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