The People Platform
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Minecraft Fortifies Top Box Office Spot | Weekend of April 11th, 2025

Minecraft claims majority of ticket sales in its second weekend!

The People Platform

Latest Posts

It's a Mario Party at the Top of Admissions For the Second Week in a Row! | Weekend of April 14th, 2023

Over the weekend of April 14th, 2023, Mario and friends said “let’s go” and backflipped to the top our admissions ranker...

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Families Flock Back to the Theater for the Biggest Weekend of the Year as Super Mario Bros. Double-Jumps Its Way to the Top of Our Admissions Ranker | Weekend of April 7th, 2023

The video game adaptation Super Mario Bros. hit some power blocks as it pulled in 74% of our ticket sales and pushed the box office to its biggest weekend in 2023!

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Dungeons & Dragons: Honor Among Thieves Swoops In and Conquers Our Admissions Ranker | Weekend of March 31st, 2023

Over the weekend of March 31st, 2023, the board game adaptation Dungeons & Dragons spread its wings and soared right to the top of our weekly admissions ranker, claiming 35% of all ticket sales for its premiere weekend...

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TPP Blog

The Unexpected Pre-Thanksgiving Shopping Surge: Black Friday Comes Early

Is Black Friday no longer the busiest time for in-store shopping?

The People Platform

Audience Measurement

The People Platform at DPAA 2024 Summit

"Better measurement equals more dollars."

The People Platform

2024 Mid-Year State of Cinema Report: Kids Movies & Sequels Pave the Path Forward for Cinema

Taking a look at our cinema measurement and admissions data from the first half of 2024, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the year.

The People Platform

Cinema Admissions Rankers

Novocaine Painlessly Floats to the Top of the Box Office | Weekend of March 14th, 2025

Novocaine with Jack Quaid leads a diverse box office weekend.

The People Platform

Mickey 17 Takes the Crown, Box Office Offers Variety | Weekend of March 7th, 2025

Mickey 17 knocks Captain America off the top!

The People Platform

Captain America Stays Strong at #1 for Third Weekend in a Row | Weekend of February 28th, 2025

Year-to-date box office is 8% ahead of last year despite slow Oscars weekend!

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