The People Platform
Blog

Minecraft Fortifies Top Box Office Spot | Weekend of April 11th, 2025

Minecraft claims majority of ticket sales in its second weekend!

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Latest Posts

Moana 2 Rides the Wave to the Top of the Box Office | Weekend of November 29th, 2024

Top three movies earn over $252M and account for over 91% of all tickets sold.

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The Holiday Season Begins with Red One at #1 | Weekend of November 15th, 2024

Red One kicks off the holidays with over $32M and claimed 44% of all ticket sales.

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Christmas Comes Early—The Best Christmas Pageant Ever Prances to the Top of Our Ranker | Weekend of November 8th, 2024

The Best Christmas Pageant Ever and Venom: The Last Dance battle for the top spot on our admissions ranker.

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TPP Blog

2023 State of Cinema Report: Movie Ticket Sales Increase 23% Despite Industry Challenges

Taking a look at our cinema measurement and admissions data from the past year, The People Platform provides a comprehensive analysis of the industry's performance throughout 2023.

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Audience Measurement

6 Considerations to Enhance the Consumer Survey Experience

Optimizing a survey experience is not as straightforward as it may seem. We take you through some key steps to ensuring your surveys keep respondents engaged.

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Location Intelligence

Geocoding vs. Geofencing: What’s the Difference?

Geocoding and geofencing sound similar but serve distinct purposes. This piece helps clarify their differences!

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Cinema Admissions Rankers

Argylle Remains #1 — But the Real Winner is the Super Bowl | Weekend of February 9th, 2024

Ensemble spy-comedy wins the box office but can't compete with Travis Kelce!

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Argylle Pounces to the Top While The Beekeeper & Wonka Battle for Our Second Spot | Weekend of February 2nd, 2024

Star-studded spy thriller claims #1 spot despite 32% Rotten Tomatoes critic score.

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Mean Girls Earns More Dollars But The Beekeeper Sells More Tickets | Weekend of January 26th, 2024

Statham and the candy maker take the top two spots!

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