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Moana 2 & Wicked Claim Majority of All Ticket Sales | Weekend of December 13th, 2024

Moana 2 and Wicked claim majority of ticket sales while the streamer-available movie, Red One, continues to drive people to theaters.

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Latest Posts

The Minions Continue Box Office Domination | Weekend of July 12th, 2024

Family animation and horror genres prove major drivers for moviegoer attendance as box office does over $100M for the sixth weekend in a row.

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The Minions Take Over the Box Office | Weekend of July 5th, 2024

Animated movies propel box office to over $150M for the fourth weekend in a row!

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Three Weekends After Its Release, Inside Out 2 Continues to Lead the Pack | Weekend of June 28th, 2024

It was yet another weekend of over $100M at the box office!

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TPP Blog

2024 Mid-Year State of Cinema Report: Kids Movies & Sequels Pave the Path Forward for Cinema

Taking a look at our cinema measurement and admissions data from the first half of 2024, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the year.

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Airport Media Impressions Take Off

We looked at media impressions at airports across the country during June 2024 and compared them to January 2024 to determine how much the summertime affects airport travelers' exposure to on-screen content.

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Markets With Highest Increase in Foot Traffic to Movie Theaters from Deadpool & Wolverine | Movie Theater Analysis

We looked at foot traffic during Deadpool & Wolverine's opening weekend to determine which markets had the highest increase in foot traffic to movie theaters for the blockbuster's premiere.

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Cinema Admissions Rankers

Civil War Wins the Fight for the Top Once Again | Weekend of April 19th, 2024

Civil War and Abigail wow both critics and crowds!

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Civil War Wins the Battle for the Top | Weekend of April 12th, 2024

The dystopian war movie storms the box office, claiming 33% of all ticket sales and earning over $25M!

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Godzilla & Kong Roar to the Top of the Box Office | Weekend of March 29th, 2024

The iconic monsters drive the biggest weekend of 2024 so far!

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